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Generate Results With Video Advertising and Content

Generate Results With Video Advertising and Content

Fact: Video Ads Create Results Marketing professionals consistently trust in video content and its potential to increase engagement and build brand loyalty.  Over 85% of marketers utilize video as an effective marketing tool and now you can utilize it on our platform...

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What are the Benefits of a CPM Pricing Model?

What are the Benefits of a CPM Pricing Model?

CPM Model vs CPC Marketing budgets are being spread thin due to expensive marketing avenues for brands. The question is: "Where are your marketing dollars being spent and how are they being tracked?" Managing an efficient marketing budget to meet you goals is crucial....

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Cannabis & CBD

Cannabis Advertising Guidelines

Cannabis Advertising Guidelines

Cannabis Advertising Compliance Staying compliant and safe is a big deal in the Cannabis industry. We have seen many brands get shut down for putting out false messages or just simply not knowing what they can and can’t do. Fortunately, we have seen it all and we can...

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How To Stay Safe With Age Gating

How To Stay Safe With Age Gating

AGE GATE ADVERTISING Marketing guidelines and laws are imperative in this industry and continue to change consistently. The key to staying safe is establishing avenues that are able to verify digital traffic.  As we all know, when marketing adult products like...

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MJBiz Daily Digital Advertising

MJBiz Daily Digital Advertising

MJBiz Daily Advertising with Traffic Roots! Announcing our Newest Publisher: Display your cannabis and CBD brands and ancillary services on MJBiz Daily, Hemp Biz Daily, MJBiz Magazine and Marijuana Business Daily International. Reach tens of millions of monthly...

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Optimization

Let’s Engage in a Retargeting Strategy!

Let’s Engage in a Retargeting Strategy!

Traffic Roots is thrilled to announce the release of our new Retargeting feature! By using this feature, you can optimize your digital advertising strategy to reach a specific segment of your potential customers -- clients that visited your site before. This means...

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4 Marketing Strategies for Your Cannabis Brand

4 Marketing Strategies for Your Cannabis Brand

SEO OPTIMAL SITE Search engine optimization (SEO) is vital to business since 80% of a website’s traffic begins with a search query. Every individual page should have a single targeted keyword that you want it to rank for. The keyword should appear on the page URL,...

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Strategy

Lookalike Audiences to Increase Sales and ROAS

Lookalike Audiences to Increase Sales and ROAS

Finding your audience is the most important goal for marketers and it is always an ongoing journey. Marketers are consistently prospecting for new users and continuing to build from retargeting campaigns to re-engage existing users. In order to continue building that...

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How To Track Advertising Attribution and Sales

How To Track Advertising Attribution and Sales

Advertising Attributions - Conversion Tracking Benefits Chief Marketing Officers are constantly pressured to provide results through their marketing strategies. Those of us that understand marketing as a whole, understand that success is measured in many ways....

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Generate Results With Video Advertising and Content

Generate Results With Video Advertising and Content

Fact: Video Ads Create Results Marketing professionals consistently trust in video content and its potential to increase engagement and build brand loyalty.  Over 85% of marketers utilize video as an effective marketing tool and now you can utilize it on our platform...

read more

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