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Dispensary Marketing Series: Conversion Tracking & Attribution Reports
A successful marketing strategy can do wonders for your business and can create lasting revenue and growth. With the increased success of dispensaries and delivery services, we have seen a lot of marketing strategies implemented across the spectrum. But - the big...
Dispensary Marketing Series: Geo-Fencing
Every single day you see customers coming in and out of your dispensary storefront - actual foot traffic. A client walks in, speaks with your team, and makes a purchase. Once they leave, do they come back? If so, how long until their next visit? How much is their...
Dispensary Marketing Series: The Introduction
Dispensary marketing is a process that is continually evolving. With new roadblocks and hurdles in the conventional marketing space daily, we understand that it is not easy for dispensaries to reach active users effectively. Fortunately, Traffic Roots has blazed its...
5 Seconds to a Click and Conversion
Clickbait: What is that? I can’t believe you just clicked on that. What were you thinking?? Yes, that’s where this blog is going, it is time to be honest and really dig in. The truth of the matter is that no matter who you are that first line did something for you. It...
Holiday Digital Marketing Tips
Holiday Marketing We know you keep hearing how important holiday sales are and how you have to stay out in front of your clients to continue to drive awareness for your brand. So why aren’t you listening? Did you think this was going to be a nicer blog? The truth is...
7 Cyber Monday and Black Friday Marketing Stats That Will Motivate You
Black Friday Marketing Marketers are looking for the best ways to pivot and adjust for 2020. Successful marketers are taking advantage of the situation. The 2020 shopping situation has definitely changed and has become an e-commerce dominated world. Digital marketers...
Lookalike Audiences to Increase Sales and ROAS
Finding your audience is the most important goal for marketers and it is always an ongoing journey. Marketers are consistently prospecting for new users and continuing to build from retargeting campaigns to re-engage existing users. In order to continue building that...
How To Track Advertising Attribution and Sales
Advertising Attributions - Conversion Tracking Benefits Chief Marketing Officers are constantly pressured to provide results through their marketing strategies. Those of us that understand marketing as a whole, understand that success is measured in many ways....
Generate Results With Video Advertising and Content
Fact: Video Ads Create Results Marketing professionals consistently trust in video content and its potential to increase engagement and build brand loyalty. Over 85% of marketers utilize video as an effective marketing tool and now you can utilize it on our platform...
Ecommerce Holiday Marketing Will Save Brands
Ecommerce Holiday Marketing Retail Is forever changed but e-commerce is thriving! Target and Walmart are closing for Thanksgiving. Amazon launched their new "Prime Day" model. Which means there will be no camping out for amazing deals. This list also includes Kohl’s,...
Amazon Prime Day Sets Roadmap For E-commerce
COVID Pushes E-commerce Forward Amazon is a great example of where the world is going and it is clearly shifting to e-commerce. It can be shipping, local delivery, or pickup but your business needs to adjust to what is happening to survive. Amazon Prime day is a great...
Cannabis Advertising Guidelines
Cannabis Advertising Compliance Staying compliant and safe is a big deal in the Cannabis industry. We have seen many brands get shut down for putting out false messages or just simply not knowing what they can and can’t do. Fortunately, we have seen it all and we can...