ENGAGE PAST CLIENTS WITH EFFECTIVE DISPENSARY MARKETING
Our micro and macro targeting tools aren’t limited to just new customers. We can retarget your existing customers with cannabis advertising to bring them back in to your local business. These audiences can be broken out by geographic area, income, demographics, affinities, interests, and more — we’ll segment the data however you’d like, building a digital marketing campaign that complies with advertising restrictions and complements your other marketing efforts. We can even break out Look-Alike audiences from various other audiences you’ve built.
Whether you’re targeting new customers or existing ones, we can reach them almost anywhere on the internet by using display, video, native and OTT (over-the-top) ads — think ads delivered directly to viewers over the internet through streaming video services or devices, such as smart or connected TVs.
Once we’ve identified a customer acquisition strategy, we’ll target those individuals with ads that run on over 160,000 websites — anywhere on the internet.
CAMPAIGN MANAGEMENT & REPORTING
We’re not going to disappear after you invest your cannabis marketing dollars with us — we’re here from start to finish when you need us most. We provide a variety of reporting methods in order to give you the most up to date stats on your ad campaign.
This report provides insights on where the foot traffic is coming from. Since we’re able to get additional parameters on data such as gender, interest, and age, we can then use those insights to create a look-alike audience to increase exposure. We can then turn this into an ongoing report to show increases in foot traffic across all locations.
TRAFFIC ROOTS HELPS YOU GROW
More and more dispensaries are looking to the internet for marketing, as it’s an effective way to reach a wider audience. While this is a relatively new space, there are a multitude of methods that can be used to market your cannabis business through various advertising platforms. No matter your location, we provide you prime placements on thousands of mainstream websites.
We can create a custom campaign that reaches the right customers at the right time, and track everything along the way. If you’re interested in increasing your foot traffic through various advertising mediums such as search, display, video, or OTT ads, let’s talk.
We offer a wide range of advertising options that can help you get the word out about your brand, whether you’re a dispensary looking to expand your customer base or a CBD company hunting for new customers. We have worked with many clients in the cannabis space and helped them reach their business goals.
The best way to get people to come back and purchase your products or services is by building brand awareness through strategic marketing efforts. We make it easy for you to market your cannabis business with ads across a wide range of online publishers.
When you advertise with us, we’ll show your ads across a massive network of premium publishers and websites that are interested in helping you reach your target audience. This way, you can choose which ad locations are most effective for your brand and budget, so you can focus on generating more business rather than wondering how to create ads.
If you have a cannabis dispensary or CBD company, then getting in front of the right people is essential to meeting your goals. If you’re looking to get the best bang for your marketing buck, then Traffic Roots is a great way to go!